• Website Traffic – Are Competitive Intelligence Tools Accurate? (Survey)

    September 16, 2009| by Sean Weigold Ferguson 5 Comments Comments

    This survey measures the perceived accuracy of several competitive intelligence tools. It is part of a larger research study testing the validity of their estimates.… Read More


  • Competitive Intelligence Tools – Alexa, Compete, Google Trends & Quantcast

    July 5, 2009| by Sean Weigold Ferguson 4 Comments Comments

    Competitive analysis tools have developed a pretty bad reputation, and for some fairly valid reasons. What, if any value do they actually offer us?… Read More